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About Our Team


Julie Ambrose

Julie Ambrose, CEO & Founder

Our CEO and founder, Julie Ambrose, is a talented and dynamic entrepreneur with a unique skill set. She has more than 20 years of experience in electronic retailing, branding, marketing, and film production. Over the past 5 years, Julie grew her QVC clients’ sales volume to more than $100 million of on-air sales collectively. Her experience expanded into Europe, Asia, South America, Canada, and Australia.

Thanks to maintaining a global network of electronic retailers, as well as worldwide network of industry affiliates, Julie possesses the range of knowledge needed to provide clients with a high level of professional service. As a principal project/product consultant for QVC, television’s number-one electronic shopping network, she is responsible for building a number of the networks' successes.


Sarah Shafer, Vice President of Key Accounts

Sarah Shafer brings more than 10 years of experience in e-commerce and retail merchandising/marketing, web analytics, sales analysis, interactive marketing branding, and forecasting/trend reporting. She most recently came from GSI Commerce, where she managed the e-commerce site for Ralph Lauren™.

Her career at QVC began with worked in merchandising for over two years. Sarah then held buying positions for Anthropologie™ and Ann Taylor™ for more than 5 years. During this time, she was responsible for merchandising, forecasting, developing strategies/product assortments to drive sales volume, analyzing business opportunities, and managing partner relationships to improve overall processes.

Sarah Shafer